Olympian and 4-time NBA Champion Tony Parker Named as Face of Alibaba.com’s Olympic Video games Paris 2024 Marketing campaign By Investing.com

The basketball legend-turned-entrepreneur will entrance  Alibaba.com’s marketing campaign””Similar Participant, New Recreation“”for the Olympic Video games Paris 2024 alongside two different sporting stars who’re additionally profitable in enterprise

PARIS, July 10, 2024 /PRNewswire/ —   Alibaba (NYSE:).com, a number one platform for international business-to-business (B2B) e-commerce, at the moment introduced Tony Parker as a World Ambassador for its “Similar Participant, New Recreation” artistic marketing campaign for the Olympic Video games Paris 2024. Alibaba.com is the Official E-Commerce Companies Companion of the Olympic Video games Paris 2024.

Because the world’s solely really international, multi-sport athletics competitors, the Olympic Video games brings collectively over 200 nations in additional than 300 occasions. Simply because the Olympic Video games reaches a world viewers, Alibaba.com”which connects B2B consumers and suppliers from over 200 nations and areas and presents companies and enterprise instruments to allow companies to find merchandise, discover suppliers and place orders shortly”serves as a hub for formidable people to go for gold on the earth of commerce.

Alibaba.com’s World Ambassador, Tony Parker, is a two-time Olympian who reached the quarterfinals of Males’s Basketball with France on the Olympic Video games Rio 2016. Thought to be a legend of his sport, Tony is a four-time winner of the NBA and has been featured within the NBA All-Star crew six occasions. Nevertheless, Tony’s profitable profession goes past his sporting accomplishments. Since retiring from the sport, he has grow to be a serial entrepreneur and investor who has efficiently bridged the divide between sports activities and enterprise.

Reflecting this sentiment, the “Similar Participant, New Recreation” marketing campaign will increase consciousness of the alternatives for athletes and Olympians to transition from sporting success to entrepreneurship. As a World Ambassador, Tony will spotlight the convenience at which aspiring entrepreneurs”together with athletes and former athletes”can arrange their very own companies, set up provide chains with consumers and sellers from across the globe, and drive long-term development by Alibaba.com.

Within the marketing campaign, Tony will likely be joined by Simona Galik Moore, a former Girls’s Tennis Affiliation skilled, and Elias Schwärzler, the adrenaline-chasing mountain biker who”since 2022”has held the Guinness World Report for “Quickest Bicycle Towed by a Motorbike.” Like Tony, each athletes have gone on to realize success outdoors of sports activities. In 2020, Simona launched knowledgeable pickleball model driving curiosity in some of the thrilling new sports activities. In the meantime, Elias is the founder and proprietor of a specialist mountain biking clothes model and mountain biking academy. Each use Alibaba.com as an integral a part of their companies to supply new merchandise, forge new partnerships, and help development. Every will even share extra particulars of their journey from sporting stars to entrepreneurs within the run-up to the Video games, together with at a high-profile press occasion scheduled to happen on July 31 in Paris.  

Over the approaching weeks, followers may count on to see Alibaba.com’s World Ambassadors featured within the run-up to and through the Olympic Video games Paris 2024. Launching this month, the three World Ambassadors will star in a brand new model marketing campaign^[1] highlighting Alibaba.com’s modern strategy to enterprise.

Liz Wang, World Head of Advertising, Alibaba.com, stated:  “To achieve the head of your sport, it’s essential be self-motivated, disciplined, resilient and aggressive”all traits which might be additionally wanted to be a profitable entrepreneur. Tony Parker, Simona Galik Moore and Elias Schwärzler are inspiring examples of the transition from sports activities to enterprise, and we’re thrilled to welcome them to the Alibaba.com crew through the Olympic Video games Paris 2024.

“It is a incredible alternative to place a highlight on the enterprise alternatives accessible to former skilled sportspeople, and the way platforms corresponding to Alibaba.com may help flip their entrepreneurial ambitions into actuality.”

Tony Parker stated: “Since retiring from skilled sport, I’ve targeted all my power on working my very own companies. I am a daily purchaser on  Alibaba.com and have seen first-hand the large worth that may be created by connecting with suppliers and effectively sourcing merchandise by its modern digital platform. Now, in my function as an envoy for Alibaba.com, I’ll use my private expertise to assist different athletes embark upon their entrepreneurial journeys and luxuriate in a profitable second profession.”

Notes to Editors

Alibaba.com is a Worldwide Olympic Companion of the Olympic Video games for e-commerce platform companies. This partnership is a part of Alibaba Group’s Olympic Companion (TOP) program with the Worldwide Olympic Committee, which began in 2017 when Alibaba Group turned the official “Cloud Companies” and “E-Commerce Platform Companies” Companion for the Olympic and Paralympic Video games.

About Alibaba.com

Launched in 1999, Alibaba.com is a number one platform for international business-to-business (B2B) e-commerce that serves consumers and suppliers from over 200 nations and areas all over the world. It’s engaged in companies overlaying varied points of commerce, together with offering companies with instruments that assist them attain a world viewers for his or her merchandise and serving to consumers uncover merchandise, discover suppliers and place orders on-line quick and effectively. Alibaba.com is a part of Alibaba Worldwide Digital Commerce Group.