Empowering Affiliate Longevity and Company Wellness By LennarFit App

LennarFit by the numbers 

• Greater than 1000 lively customers since January 2024 launch 
• 4 medical crew members, together with 2 licensed private trainers, who’re additionally licensed health coaches and licensed nutritionists
• A 165% improve in diet program participation from Q1 to Q2
• As much as 2,250 day by day periods recorded by associates and spouses 

The working world modified eternally after March 2020, however for Lennar, it spurred a robust shift in the direction of company wellness past the standard program. Early within the pandemic, a Lennar affiliate named Pete Anderson handed away because of Covid-19 and, within the wake of his demise, Lennar knew they wanted to face the pandemic head-on and take initiative to assist their crew’s well being and wellness. 

In consequence, Lennar leaders invited famend heart specialist and medical researcher Dr. Pascal Goldschmidt, often called Dr. Pascal, to affix the crew as Chief Medical Officer, the place he oversaw vaccination training and data. Quickly Dr. Pascal and his crew developed a strong well being training program, together with a marketing campaign known as the 5 Pillars of Well being, targeted on preventative well being and wellness via the pandemic and past.  

Exceptional outcomes from preventative efforts 

Over time, the crew began to see enhancements in affiliate well being and a outstanding final result – the price of healthcare for the group flattened. This validated what the Lennar crew had suspected: that training and prevention measures stored individuals wholesome and really helped financially with healthcare prices.   

“This can be a precept that I’ve seen repeated again and again. Sure, it’s true that wealth could make you extra wholesome (akin to entry to healthcare) however by no means as a lot because the diploma to which well being could make you extra rich.” – Dr. Pascal

This impressed the following part of company wellness at Lennar. “It turned actually clear that to maximise two of our 5 pillars – bodily exercise and weight loss program – we wanted to get extra organized,” stated Dr. Pascal.  

Lennar x ABC Trainerize, a holistic method to affiliate wellness 

With a distributed crew of associates all through the USA, Lennar knew an app was the way in which to go, and particularly wished to offer three components to their associates and their households, freed from cost: health programming, diet assist, and the flexibility to look again on the knowledge to see progress. ABC Trainerize match the invoice, and LennarFit, a custom-branded ABC Trainerize app, was born.  

To maintain the crew engaged and supported, Lennar jumped into motion to certify two of their medical crew associates, Daniel Robitaille and Alexander Goldschmidt, as private trainers and diet coaches to construct out the programming. When Lennar associates enroll, they’re assigned to one of many two trainers. “We beloved the platform a lot and selected ABC Trainerize as a result of it permits us to create new issues in an countless chance of what we are able to do sooner or later. We wish to maintain associates’ curiosity and assist them keep match for an extended time period,” says Daniel.

Constructing longevity for Lennar’s distributed affiliate base 

That long run considering is central to Lennar’s method to company wellness. It’s additionally central to the LennarFit expertise for crew members, of proactively growing well being and health. 

“In a typical health app, you’re by yourself. However LennarFit is exclusive the place associates have their coaches at their fingertips to speak and ask questions at any time. If they’ve a medical subject, they’ve a health care provider there. We’re working collectively to offer the associates after they have requests or need assistance,” says Lennar medical crew member Maggie Robitaille. The crew plans to proceed to evolve and iterate on the programming for associates, each to help ongoing engagement and to attenuate any potential drop off in utilization – though since launching in January, Lennar has solely seen a rise in utilization and participation.

Company wellness paired with GLP-1 drugs

Lennar just lately expanded their company wellness initiative to incorporate protection for GLP-1 drugs. Dr. Pascal emphasizes the essential position of the LennarFit app in making these drugs efficient. “The app is the spine on which we constructed the train and diet platform wanted to make the drugs efficient.” He famous that these drugs alone aren’t adequate for vital well being enhancements and not using a strong basis of train and diet. “These drugs don’t assist individuals who don’t train or take their weight loss program significantly. With out the spine of train and diet, these drugs don’t convey a lot in any respect.” 

Dr. Pascal referenced current research exhibiting that whereas GLP-1 medication may help people lose round 3% of their physique weight, the impression will be as excessive as 30% with a devoted give attention to health and weight loss program. This integration into LennarFit wasn’t initially deliberate however emerged organically from their complete wellness technique. Maggie Robitaille, a member of Lennar’s medical crew, shared, “We didn’t begin LennarFit with the intention of supporting GLP-1 medication; it occurred after the actual fact.”

Since its launch, LennarFit has seen outstanding engagement, with 1000 associates actively utilizing the app and 2000+ app day by day. After six months, there was no lower in engagement and participation is steadily growing. “LennarFit is a lot greater than a health app. Some associates love the diet facet. Some love monitoring their calorie consumption. Some just like the exercises and capturing their walks and swims. LennarFit encompasses all of that, it’s the inspiration of what we promote. We promote individuals to stand up and transfer,” stated Robitaille. 

Wanting forward, Lennar goals to develop and develop the attain of LennarFit. The group is serious about extending their wellness applications to commerce companions engaged on building websites. Dr. Pascal shared, “We very a lot want to develop the app to different corporations, akin to our commerce companions, finally.” Trainers Alexander and Daniel plan to proceed constructing the platform by integrating new options and engagement ways, guaranteeing the app evolves to fulfill the wants of its customers and encourages continued utilization. LennarFit is a testomony to Lennar’s forward-thinking method to company wellness, showcasing a people-first mindset that units an unimaginable instance to encourage different corporations to proceed to prioritize their individuals’s well being and well-being.